Conversion Tracking with Facebook & TikTok Pixels

Automated server-side CAPI and browser pixel setup for accurate ROAS tracking and audience retargeting.

5 min readUpdated February 2026Hazaans Documentation Team

Accurate tracking is essential for profitable paid advertising. Hazaans automatically fires standard e-commerce events across all theme interactions.

Standard Events Tracked Automatically

Once your Pixel ID is added, Hazaans fires clean, deduped tracking events:

PageView: Triggered on all store pages.

ViewContent: Fires with product ID, title, price, and currency.

AddToCart: Triggered when an item is added to cart.

InitiateCheckout: Triggered when checkout begins.

Purchase: Fires with total order value, currency, and line items for ROAS calculation.

1-Click Meta Integration

Go to `/dashboard/integrations` -> Facebook Ads. Paste your Meta Pixel ID or log in via Facebook. Hazaans handles script injection with zero code required.

Check your live ROAS inside /dashboard/marketing or /dashboard/analytics.

Try this in your store dashboard

All features described in this guide are live and accessible with 1 click.